Geia Group is a leading provider of food products and complete category assortments for Northern European retailers, food manufacturers, food service companies, convenience stores and recipe box companies.

The company is a group of food innovation companies, adding value to producers, manufacturers, retailers, and other customers through offering a single point of contact to access new markets, extensive transport solutions, and cost-efficient quality. Geia Group powers the European food industry with innovative solutions, category expertise and close partnerships that turn ideas into standout products. As an active consolidator in its industry, the Group creates group-wide synergies by sharing logistics, supplier networks, and local market access.

Since 1997 the company has been a driving force in developing the food market. Today, Geia Group spans multiple European markets, bringing market know-how and efficiency along the way. The Group employs approx. 220+ employees and has offices in Denmark, Sweden, Norway, Finland and the UK, and has grown rapidly both organically as well as through a number of acquisitions.

Recognizing Geia Group´s market-leading position, strong client-driven demand and industry trends such as the growth of e.g. discount retail and private label products supporting the growth of the company, Triton invested in Geia Group alongside management and key employees in 2021. The ambition is to continue to grow the company across the right geographies, customers, channels and categories – both organically as well as through M&A.

Geia Group’s position in the value chain makes it possible to influence the innovation of food concepts and food quality. The company is committed to making a meaningful contribution to building a more sustainable future and are actively working with three UN Sustainability Goals: 8 (Decent work and economic growth), 12 (Responsible consumption and production), 13 (Climate action).